From rags to riches with the man who built an organic empire from the humble potato.

How a Slovenian entrepreneur has rocked the ad industry’s techniques for promoting new business.

From ordinary accountant to virtuoso organiser of one of the world’s biggest jazz festivals—Claude Nobs reveals how grilled chicken helped him lure Miles Davis on to his stage

They left their jobs and went trekking in South America, in search of something… Little did former lawyers Helen and Simon know they’d stumble on the tastiest idea of their lives

How a Scottish couple made their mark in the digital marketing world

Propaganda, the company that places the products in Hollywood films.

WORDS BY CELESTE NEILL
Ten years ago, the Freitag brothers took some truck tarpaulin and old seat belts from an industrial site and decided to make a bag. That bag became cult and Freitag now sell over 150,000 products each year
FREITAG IS A WORLDWIDE, WORD-OF-MOUTH PHENOMENON. Producing unisex messenger bags made out of recycled truck tarpaulins, […]

When a small, family-run beer company in Germany decided to brew up a ‘big’ soft drink, they had no idea just how big it would become
WORDS BY JOSH SIMS
In its native Germany,Bionade is nothing short of a phenomenon. A health drink infused with elderberries, lychees, ginger-orange and herbs, and made using ancient
German brewing techniques, […]

Business revival expert Theo Paphitis is the man with the Midas touch. He shares the surprisingly simple secrets of his success.

He was known on the court for his cool head and winning ways, but the business world has proven a greater challenge for Björn Borg.